Rank Your Brand

SEO & GEO insights
for B2B companies.

Practical guides on B2B SEO, Generative Engine Optimization (GEO) and AI-native marketing — written by the team that practices it on their own site first.

AI Search

What Is GEO? Generative Engine Optimization Explained for B2B

GEO is the practice of optimizing your brand to be cited by AI systems like ChatGPT, Perplexity and Google AI Overviews. Here's why it matters more than traditional SEO for B2B companies.

Julio LlanosMay 10, 20265 min read
AllAI SearchB2B GrowthSEO EngineeringSEO ROI
AI Search

AI SEO vs Traditional SEO: What's Different and What Still Matters

Traditional SEO and AI SEO share the same foundation — but they diverge sharply at the strategy layer. Here's what B2B teams need to know to compete in both.

May 3, 20262 min read
AI Search

How to Get Your Brand Cited in ChatGPT (A Practical B2B Guide)

Being mentioned in ChatGPT answers is becoming a primary lead source for B2B companies. Here's the systematic approach we use to increase citation rates for our clients.

April 25, 20262 min read
B2B Growth

SEO for B2B Companies: A Complete Strategy Guide

B2B SEO is fundamentally different from B2C. Long buying cycles, committee decisions and niche keywords require a different approach. Here's how to build one.

May 15, 20262 min read
B2B Growth

B2B SaaS SEO: From Zero to Measurable Pipeline in 12 Months

SaaS companies have unique SEO challenges: fast product iteration, wide keyword landscapes and pressure to attribute revenue. Here's how the best B2B SaaS teams approach it.

April 18, 20262 min read
B2B Growth

How to Choose the Best B2B SEO Agency (What to Ask, What to Avoid)

Not all SEO agencies understand B2B. Here's a practical framework for evaluating agencies, avoiding common traps and ensuring the engagement actually drives pipeline.

April 10, 20262 min read
SEO Engineering

Technical SEO for SaaS: The Complete 2026 Checklist

SaaS websites have unique technical SEO challenges — JavaScript rendering, subdomain strategy, dynamic content and Core Web Vitals. Here's how to tackle each.

May 8, 20262 min read
SEO Engineering

How to Run a Technical SEO Audit: A Step-by-Step Process

A technical SEO audit is the starting point for any serious SEO engagement. Here's the exact 4-phase process we use for every new B2B client.

April 2, 20262 min read
SEO ROI

How Much Does B2B SEO Cost? An Honest Breakdown

B2B SEO pricing ranges from $500/month to $20,000+. Here's what drives that range, what you actually get at each level, and how to know what's right for your stage.

May 1, 20262 min read
SEO ROI

SEO Retainer vs Project: Which Model Is Right for Your B2B Company?

Should you hire for a one-time SEO project or a monthly retainer? The answer depends on your current state, your goals and your capacity to execute. Here's the framework.

March 28, 20262 min read